HOTREC | Shedding Light on the "Meal-Sharing" Platform Economy

11 / 28

11 HOTREC ‘MEAL-SHARING’ PLATFORM POLICY PAPER – MAY 2018
Staying at home / experiential purpose
Out of home / practical purpose
Private chef dining platforms work with a community
of chefs who wish to get profile exposure and attract
more business. Chefs receive bookings based on their
online menus and calendar. Next they take care of
every single detail, from buying necessary ingredients
and cooking at the customer’s kitchen to serving each
dish and cleaning up before leaving.
‘Meal-sharing’ platforms connect neighbours and/
or home-restaurants with guests. Creating social
benefits for different groups of users are the common
denominator of these platforms according to the
purpose they serve. Meal requests and bookings take
place online.
• Founded in 2012 in the UK
• Area of operation: 64 cities in
5 countries
• 750+ registered local chefs
Paupiette
• Founded in 2015 in France
• Area of operation: 3 cities in
France
• 3.7K+ Facebook followers
• Full entertainment
• Special occasions
• Michelin chefs
• Any cuisine, any taste
• All inclusive, no hidden costs
• Friendships & social connections around food
• Cool experiences
• Ending hunger
• Food waste solutions
HOW THEY WORK:
HOW THEY WORK:
MAIN FEATURES:
MAIN FEATURES:
PLATFORM EXAMPLES:
PLATFORM EXAMPLES:
• €4.3M total funding amount
(source:
• €5m - €8m firm valuation
(source:
• 5K+ Facebook followers
• Hygiene coaching for the
platform’s chefs
• Mobile app
• Senior cook for students
• 16.4+ Instagram followers
• Corporate events and concierge
• Gift vouchers
• Meal cost: €4 - €7
• Gift vouchers